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To fight who? WRX?
I agree. The market for sporty sedans, especially ones that compromise nvh and ride for performance, isn’t exactly great. ****, even regular sedans have been taking a hit from the suv market. There’s just not the same money in them any more. Subaru has a cult following and has marketed the crap out of their awd system so WRX’s will always sell. If you plan on making a more hard core performance variant of a car it has to be a hatch or coupe. I imagine the Veloster N will probably be enough for Hyundai in the hot hatch market.
 
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